In an effort to support 4CTechnologies, an IBM partner, 4CDesignWorks created a traditional marketing campaign that centered around the “playbook” theme. This campaign created a calendar that featured different, famous stadiums from around the nation, even featuring our hometown stadium Heinz Field! This mailing was sent out to 4CTechnologies clients to market IBM-based services for business.
This piece was honored with an American Graphic Design Award under the category for Calendar Design and has been used as an example of using a multi-touch marketing campaign at the IBM Innovative Technical Summit (2013, 2014, and 2015).
- Logo & Identity
- Traditional Marketing
- Social Networking