Located in the same office as Marco Construction, 4CDesignWorks were introduced to Rockerz, Inc. and the opportunity to create a new web presence for the company. Wanting to move away from a preestablished template setup for a website, the principals’ main desire was to create something different from the competitors in the polished concrete flooring industry, while providing more clarity on their services.
With a name like “Rockerz,” there was plenty of creative brainstorming as the marketing and design team at 4C got to work on how to marry the attitude and visuals associated with Rock & Roll, with the clients mission to provide the best professional polished concrete flooring across the nation.
The website features a projects area, housing before and after photos, project site videos, an example gallery, and carousel of client logos. Services is also a pivotal web page, displaying the various types of concrete options, as well as an industry listing. A dedicated careers page highlights the EOE (Equal Opportunity Employer) and Safety focus of the company. As the site was coming together, new process was created in collaboration with 4C and Rockerz, dubbed “TUFFS,” to highlight the installation process (pre, during, and post). To show projects that are continually happening; an Instagram feed was integrated within the footer of the website, following the user as they go from page to page.
Rockerz, Inc. provides commercial, industrial and retail concrete flooring solutions. Rockerz, Inc. is fully certified, licensed and professionally trained, that self-performs all their projects. With established office locations in Warrendale, Pennsylvania, Glendale, Arizona and Ocala, Florida, this growing family owned and operated business is viewed as one of only a few elite installers by the national polished concrete flooring industry.
- Strategic Planning
- Graphic Design
- Content Creation
- Responsive (Mobile Friendly) Website Development
- Branding Consistency